Why is the tequila category so hot? In this episode, we speak with Mike Moreno, owner of Moreno's Liquors of Chicago, the largest single-store retailer of tequila in the country. Moreno takes us through the modern tequila boom, explains the agave shortage and also hits on tequila cocktail trends, single barrels, cristalino, celebrity tequilas and other agave spirits.
Version: 20241125