About the Hosts
Looking for a niche podcast in the beverage alcohol industry? The Beverage Information Group Insider podcast looks at the U.S. and global alcohol industries, with a focus on retail trends and best practices. We speak with business leaders in retail, branding and marketing to keep a pulse on the state of the alcohol industry. Download or subscribe to our podcast to remain current in the business of booze.
Tuesday Jul 07, 2020
Tuesday Jul 07, 2020
Tuesday Jul 07, 2020
Technology has allowed beverage alcohol retailers, and bars and restaurants, to adapt with the COVID-19 crisis. Cheers Editor Melissa Dowling and Beverage Dynamics Editor Kyle Swartz discuss just how tech has helped these businesses cope with the challenges of the pandemic. Never before has ecommerce, curbside pickup and digital delivery been so important for the alcohol industry.
Friday May 31, 2019
Friday May 31, 2019
Friday May 31, 2019
In this podcast, we speak with the marketing team at PriceWeber about how they successfully integrated Finlandia Vodka with the Kentucky Derby, an event traditionally known for bourbon. Hear how PriceWeber boosted sales of this spirit through an innovative sports sponsorship.
Melissa Dowling is the editor of Cheers, the beverage business magazine for full-service restaurants and bars, which also includes the Cheers@Home digital consumer magazine and the Cheers Beverage Summit professional event. Founded in 1990, Cheers reaches more than 130,000 on-premise beverage professionals nationwide with each edition. Prior to joining Cheers in 2012, Melissa was the editor for business-to-business magazines targeting executives in the direct marketing, ecommerce and retail industries.
Kyle Swartz is editor of Beverage Dynamics, the nation’s only trade magazine dedicated to the off-premise alcohol industry. Prior to this position, he covered politics on the editorial board of a daily newspaper in Connecticut. His joke (which is also the truth) is that the politicians drove him to alcohol. Kyle resides in south-central Connecticut with his wife and 1-year-old daughter. His drinks of choice are craft beer and bourbon.